By Buddha Blaze
(CLICK ON BANNER TO READ)
Over the years that I have been in the music industry, I have
realized that an immense number of artists are losing out to the industry
because they lack the skills to negotiate a fruitful deal. Many artists either
get either duped, played or whatever names they want to call it because they do
not pay attention to the details that are required to highly benefit from an
arts deal. Most of these mistakes have been due to negligence, lack of
knowledge and purely because they knew no better. We all know that in the art
industry it’s never really about how much talent you have even though it’s very
important but artists with better negotiating skills go way further than those
that don’t. No wonder the disparity in artists.
What I have leant from this experience is that talent alone
will not bring home the bacon, negotiating skills, networking skills and follow
up skills are necessary to be a completely self-reliant artist making a living
from the talent. As an artist you need to look out for the signs that make a
great deal, you need to know when to give up on a deal and when a deal is too
sweet to be true. Most artists are not meant for this kind of thing it’s a thing
of the experts. I teamed up with
Spark
Africa and international art deal negotiator Ross van Horne of
van Horn Consulting to create the first
two day workshop on how to negotiate a successful business deal in the arts
industry.
Ross van Horn is
a global negotiations expert having worked in his home country of USA,
Europe, Asia and around the African continent. Through
van Horn Consulting he has led numerous consulting and training
engagements in private and public sectors. Organizations he has consulted to are in
the field of telecommunications, FMGG’s, health care, oil, gas, publishing and
United Nations. He is a former Associate Director of an art gallery in Hollywood, CA.
In his trainings he utilizes the internationally recognized simulations from the Harvard Project on Negotiation.
Ross has the passion for this workshop and he loves to share his knowledge. See more
of his work:
Ross van Horn.
Spark Africa is
an arts agency that’s been in the African arts industry for about 10 years now,
negotiating for artists, making deals and developing as many artists as it
could possibly manage. Over the years artists have come and go but those who
remain at the top have a special skill our lengthy credentials speak for
themselves
Spark Africa The
Funga
Deal (Close the Deal) workshop will focus on how to negotiate a deal under
tough circumstances, how to identify your clientele, how to read the language
of negotiators and how to turn NO into YES. It is a process and it requires
necessary professional skills and a keen eye.
We are inviting artists, managers, DJs, dancer, visual
artists, designers, creative, dancers, actors, film makers, performing artists,
artists managers, studio owners, photographers and those in this filed. For
Ksh. 6,000 in May you will
have a two day experience that will change how you look at your career.
Contact
us now if interested at
word@sparkafrica.com for more details.
Call us at
+254 718 328 717
